Since the birth of the world's first inkjet printer in 1976, the printer market has experienced four decades of development, with stable technology and a large market. The market bottleneck continues to break through, and several major printer manufacturers are also trying to break through the original limits in their respective areas of expertise.

For example, Epson ’s ink cartridge printers launched in the past two years, against continuous ink supply systems, large-volume, low-cost inks have reduced the printing cost of original consumables to the industry ’s lowest 1.5 points; HP ’s inkjet printers The speed has been further improved. The page width printers that it launched last year can print at 72 pages per minute, exceeding most printer products in the world; Canon has more breakthroughs in printing colors. Its Pro1, 12-color inkjet printers and color laser printers for professional imaging users have brought the printer's color to a new level.

However, these technological advances are indeed difficult to break the existing pattern. There is no fundamental change in the printer market, so it is difficult to further expand the market. The market continues to use a new way of consumption to change the current state.

Nowadays, the rise of smart terminal devices such as smartphones and tablets has also allowed consumers to know a new term "user experience" and copied the word into other products, which also includes the traditional printer industry.

Undoubtedly, mobile printing has become the best direction for the printer industry to practice "user experience". Cloud printing, wifi printing, NFC near-field induction printing and other technologies have become hot spots in the printer industry.

And we see that future printing should not stop there. And looking at mobile payment has become the focus of promotion by many financial institutions. The commonly used Minsheng Bank of the author called many times to invite application mobile banking, and various convenient payment functions on Taobao, let us choose to pay on PC or at the same time when paying. Mobile payment, select mobile payment also has discounts.

The enthusiasm of financial institutions for mobile payment and the rise of mobile printers have also made the self-service printing concept a breakthrough for many printing companies in the future.

In fact, the prototype of self-service printing has been everywhere, such as our daily use of bank ATMs; airport self-service printer tickets, etc., these are self-service printing without payment.

The OPS printing previously promoted by Epson is to pay for the number of printed documents for enterprise users. It is also let us determine that we no longer buy printers, but manufacturers provide printer products. We pay for the number of prints and will be recognized by users.

However, for self-service printing, it is still difficult for enterprise-level applications to meet the market growth needs of print manufacturers. If this application is promoted to the consumer level, it is a broader market.

Based on this concept, the future printer equipment will be all over the streets. For example, it may be in a convenience store in the community, just like a self-service ATM in a bank. Users can search for access devices through smart terminal devices such as mobile phones and complete print. This saves time and effort, and the low-cost printing application will make users feel convenient and fast.

Print anytime, anywhere, especially for users who like to print photos. You don't need to go to a photo studio or print shop to print photos. Just find the nearest independent photo printer.

Write in the end: With the rise of mobile payment and the gradual popularization of mobile printing technology, printers are no longer the focus of user choice. Choosing a more convenient mobile printing technology and a better user experience are the aspects that consumers are most concerned about.

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