Digital Minilab goes to the stage

With the development of the Internet to Dingdai, and the increasing popularity of computers and digital cameras, digital color facsimile services have gradually emerged in the market.

It is understood that foreign digital image printing and processing services have gone far in front of China, and it has provided people with many conveniences to provide digital photography enthusiasts with pictures, storage, processing, and exchange. In some areas of North America, people can request digital printing shops to provide you with services such as printing and enlargement of pictures after paying a certain fee. More interesting pictures can also be printed on your own T-shirts, mouse pads or birthday cakes. Beautifully personalized gifts. In addition to digital images obtained from digital cameras, after many digital shops have finished printing photos, shopkeepers will help customers upload digital images to the internet or burn them on discs.

With the popularization of digital cameras and the development of networks, the domestic video market will also undergo essential changes, and the demand for domestic digital imaging services will increase. Different from the traditional image processing industry, network technology and digital imaging technology are becoming more and more closely integrated in recent years. At present, there are many professional sites in the country that provide people with completely free image download, storage, and delivery services. Zhulian's marriage has brought a revolutionary breakthrough to the photography industry.

So, what are the advantages of digital color reproduction?

First, digital color reproduction is less costly than using sublimation or color inkjet, and it can be commercialized in large quantities. Regardless of the most digital photos or traditional negatives, the output effect approaches or even surpasses those produced by traditional chemical processes within a reasonable output format.

Second, the feature of digital micro-enlargement is the input of digital image files, and the output of photos using traditional silver benefits paper as a medium. We can make a variety of arbitrary effects on the original image file on the computer to meet different purposes of use. Such as a variety of post-processing wedding photography, making a variety of greeting cards, postcards, framed photos, calendar photos and other special-purpose photos and products. At this point, the digital Minilab is more like a fantasy machine. As long as you imagine it, no matter what the effect of the photo can be made.

Thirdly, another advantage of using digital color reproduction is that it can be produced at a lower cost. It can be scanned and then chemically exported. It is much cheaper than the ordinary reverse reproduction.

Fourth, combined with broadband network technology, everyone can have their own personal photo album on the Internet, processing, transmitting and ordering personalized photos through the Internet. The collusion network center will immediately send the printed photos to your hand.

Kodak, the flagship of the video market, has started to build its own digital video network. In the first quarter of 2001, Kodak Digital Digital Imaging Services started to launch in Shanghai's 30O Kodak Express Color Shop, and plans to gradually expand to Beijing, Guangzhou and Shenzhen. By the end of the year, Kodak's fast color shops will provide 1,000 stores.

With the network digital imaging service, you only need to deliver the film or memory card to the Kodak Express Color Shop, and you can enjoy high-quality digital output services from the center through the Internet. In the future, you can also send orders through the mail service or the Internet. Get digital output. Users can not only get beautiful photos taken by digital cameras through this service, but also scan negatives and slides into digital image files, burn them on the Kodak Photo CD, and let users edit and retouch photos on their computers. Then it is widely distributed through the Internet; at the same time, users can also use these digital images to obtain personalized photos, postcards, greeting cards, business cards, and cups produced at the Kodak Center Store.

In these center stores, users will receive orders from the next level of fast color shops through the Internet, and high-quality pictures will be produced through digital devices.

Digital Minilabs represented by QSS-2711 DLS will become the core equipment of all services. They can project digital images on traditional silver-salt photographic paper through electronic imaging systems, and output digital photos through chemical processing. They are also equipped with high-precision film scanners, which can realize high-speed digitization of film and reversal film. This also means that the central store can directly scan the film for digital printing without having to prepare a conventional punching machine. . Due to the large scale of production of traditional silver salt photo paper, the cost of this digital copying and expansion is lower than that of photo-class printers, and users are more likely to accept the true “photo experience” of this output method.

Kodak plans to use a flagship store in a metropolitan city as a pilot project to further improve the model through a comprehensive assessment from six months to eight months, so that it will form a complete and mature program in the general store gradually, and two three City promotion. It is estimated that by the year of 2003, 80% of the Kodak Express color shops will have digital devices, and 20% to 30% of them will be digital all-digital devices based on digital printers.

Kodak believes that the output of digital cameras is not the only output service of digital expansion equipment. The existing large number of traditional pictures and films will also be radiating new youth in the digital processing process. Therefore, under the promotion model of Heda, digital output services will not only benefit from the popularity of digital cameras, but will also become a key driver for the growth of digital cameras.

Kodak expects that the digital photo printing business volume will increase from less than 1% of the current digital output business to 10% within two years, and with other services, the growth of digital image output business will reach 50%.

With the improvement of technology, the price of personal computers and image processing software has been declining, the sales volume of digital cameras has increased rapidly, and more and more people have used the Internet. This has led to a rapid expansion in the demand for digital image extension services, and This has led to an increase in the sales volume of small-scale digital microscopy devices on the world market. This device is a core component of the digital image printing industry.

At present, there are three types of products for the Minilab: low-priced pure traditional, medium-priced traditional digital combined, and high-priced pure digital.

Domestic manufacturers of traditional Minilabs have successively introduced their own traditional digital integrated equipment, which generally cost more than 100,000 yuan. Large companies in both foreign countries develop and produce high-end pure digital printing machines at a price of more than RMB 1 million. However, the effect has exceeded the effect of traditional color-diffusion technology and can be applied to a number of specialized fields with special requirements.

These high-end lottery rights mainly include the following:

First, Fuji Frontier series of small digital printing machine

Fujifilm's Frontier series of small digital printers is a series of digital expansion equipment developed by Fujitsu to meet the requirements of the market for future digital photography. The current models include Frontier350, 370 and 390. This digital minilab can be input in a variety of ways depending on the customer's needs. Whether you use the most traditional 135, 120, ASP film, or line silver in the digital camera memory card, floppy disk, MO, ZIP, CD-ROM photos, even the most directly sent by E-MAIL picture files, Frontier You can output it as a photo.

In particular, the latest Frontier39O also adopts a representative solid-state laser exposure system and cutting-edge digital image-enhancement printing technology. It combines Fujifilm's long-established silver halide imaging technology with the industry-leading digital printing technology. The quality of the printed image is completely better than that of an image expanded by an ordinary analog minilab, and the digital image can be used to correct and enhance the image. This printer also has a new roll paper transport system and a fast image reading scanner, which meets the increasing market demand for increasing the number of prints.

Second, Kodak professional digital printing machine

The QSS 2711 DLS Digital Color Expansion System uses a newly developed MLVA micro vacuum tube technology. In addition to flushing the traditional film, it can also be connected to print reversal films and stored on CD-ROMs, digital cameras, disks, MOs and other media and the Internet. The images on the photo print up to 400dpi high-quality photos on plain photo paper. The QSS 2711 DLS digital color reproduction system can print 1,250 (89 x 27mm) photos per hour. All-digital technology makes photos look better, and adds new ones.

Positive functions can also improve photos, modify the backlight caused by improper shooting, overexposure or underexposure, and improve sharpness. The scanner is equipped with a high-quality scanner with an accuracy of up to 6 megapixels, which fully meets the requirements of professional-grade images.

Kodak DLS Digital Minilab software integrates features such as red-eye removal and hue adjustment for high-contrast and backlit images; operators can freely process images of multiple sizes and recorded in multiple media on the QSS 2711 DLS system; storage systems The images can be stored and reprinted many times. The operator can also make arrangements for the transfer of work according to the priorities of the work.

In addition, the QSS 27l1 DLS is an open system that is different from the closed digital color expansion system. It is easy to upgrade in the future. The store does not have to invest in repurchasing a new set of equipment, which is cost-effective.

Like the Fuji Frontier series, Kodak's digital printing system can be used for many aspects of production. Including wedding photo production, digital wedding albums, advertising posters, leaflets, New Year's cards, business cards, etc., greatly expanding the use.

Third, the Italian Polaroid "Laying" laser digital printing system

Liying 20" x 32" laser digital printing system, as an integrated printing equipment, it can be connected with RA4 paper machine. The machine prints a jade 50 x 75 cm (20" x 30") photograph in 10 seconds. The computer monitor can be adjusted to have the same (WYSIWYG) result as the printing. Any image file input to the computer can be displayed on a 17" monitor, adjusting (real-time) color, density, and contrast if necessary. Control software working environment can be based on Windows standard Windows NT with visual interface Operating under the environment, it can read 4O kinds of image formats, such as: TIFF, JPEG, Targa, BMP, PBM, Macintosh PICT, PNG, RAS, SGI, PhotoCD, and Postscript, optional and so on.

Fourth, Theta50 laser digital printing machine

It is a fully digitally processed working air system that uses the latest laser technology to provide high-volume, continuous-production portraits, wedding photo studios and advertising production centers. Can guarantee the consistent effect of all photos output, the output size is as small as a coin size, as large as 5O. 8 × 76 cm, at the same time, minimizing production time and production costs.

According to China's national conditions, in the coming period, medium and low-end high-end color printing machines, traditional and digital color printing machines will coexist, but the trend is to digitize, this point, Noritsu (Shanghai) Precision Machinery Manufacturing Co., Ltd. Mr. Shiqiao Shaohong, general manager of the company, saw it very clearly.

Reporter: It is said that after three years, Noritsu will stop production of pure, traditional minilabs and make a full transition to digitalization.

Stone: Not sure. This depends on future market conditions. Noriland currently has three types of products: a purely traditional low-priced model, a traditional digitally integrated model with a medium price, and a purely digital model with a high price. If China's digital cameras have become popular three years later, we will consider pure digitalization. In fact, Noritsu has been supplying different products to different markets. For example, in the European and American markets, there are more digital cameras, and we use the model with a slightly different combination of digital traditions. We do not sell pure and traditional models. The lower price models sold in the Chinese market, if sold in European and American markets, are certainly not welcome. In short, everything should be determined according to the local situation at that time.

The competition in the digital imaging market will become increasingly fierce. However, in China's huge market, the market's potential and opportunities are also enormous. At the same time as technological competition, competition in business concepts and service awareness may be even more important.

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